Ben Ferguson

DLM leaflet distribution

The secrets behind impactful leaflet presentation

Many business people know that leaflet campaigns are a brilliant way of raising brand awareness among customers. It is a very direct form of communicating your message; however you only have a matter of seconds to impress or lure potential customers into paying attention to your advertisement. In this case, the presentation and layout of …

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DLM leaflet distribution

Client Knows Best: Think like the customer to create a successful campaign

Leaflet distribution campaigns have been a highly regarded form of advertising for many years. Despite the existence of modern advertising that is now deemed as the future of marketing, marketers admit that leaflet distribution is still one of the most effective forms of marketing to date. Similar to any other form of large-scale marketing, leaflets …

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DLM leaflet distribution

Distribution Intelligence: Mastering The Psychology Of Colour

As mentioned in a previous post, traditional methods of communicative marketing such as leaflet distribution are yet again on the rise. This was after a survey that indicated that business owners showed higher return on investment on letterbox marketing compared to modern communicative techniques of marketing such as sending email. The British population is now …

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